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Economic uncertainty creates a need for effectiveness with efficiency
While we are just starting to see the fallout of the tariffs hit, a narrative is already starting to take shape in the advertising community on...
3 min read
While we are just starting to see the fallout of the tariffs hit, a narrative is already starting to take shape in the advertising community on...
4 min read
For years, marketing success has been measured by media spend, reach, and clicks. But what about the actual creative—the element that truly captures...
4 min read
As we step into 2025, the marketing and advertising industry is undergoing an extraordinary transformation. AI is driving innovation, creative-first...
4 min read
A new day is dawning
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6 min read
Ten years ago today, Vidmob was incorporated in the state of Delaware. While that marks the official legal start of the journey, the reality is that...
3 min read
The July 10 Superhuman article by Zain Kahn, "Why ‘AI Washing’ Could Spell Trouble for the Tech Industry," highlights significant concerns about...
3 min read
For anyone who is paying attention, it should be obvious at this point that the world is changing rapidly. This is what happens when you take an...
2 min read
Having been at Vidmob for the past five years and evolving with a high-growth startup, I’ve seen incredible progression in our offerings. However,...
3 min read
This is a blog written by Vidmob VP Agency Services, Robert Wollner, entitled "Using AI for Agency Success: Balancing AI and Data." The rise of AI in...
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The world is witnessing a transformation in consumption patterns and campaigns driven by the digital revolution of Artificial Intelligence. To be a...
2 min read
If you don’t know what POSSIBLE is, it’s the newest, hottest marketing and advertising conference in our industry calendar. Held in Miami this week,...
4 min read
When we started our 501c3 foundation in 2017, the thinking was simple. It seemed like the rinse and repeat nature of striving to hit ever-expanding...
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As we celebrate Women’s History Month, it’s the perfect time to spotlight remarkable women in tech. In this blog, we shine a spotlight on LaToya Lyn,...
7 min read
SXSW 2024 was much more than a tech and innovation event. Over the first five days, experts from various fields gathered to discuss the latest...
7 min read
In an interview with Meio & Mensagem, one of the main content platforms that informs, inspires and connects marketing and communication professionals...
3 min read
With the conclusion of Super Bowl LVIII, we say goodbye to football season. Millions of people had their TVs tuned to a game at least a few times...
2 min read
The advertising maxim that “sex sells” is true for almost all sectors, especially in the adult sexual health industry. In 2022, the number of...