Scaling creative for the world’s largest beauty company
Chira Schaad, L’Oreal
Marketing Challenges
L’Oreal VP of Brand Engagement explains her data-driven approach to the marketing and creative process to ensure global consistency.
Transform your creative process to improve decision-making efficiencies and drive performance: Learn how L’Oreal transformed to a data-driven creative decision making process.
The value of incorporating creative scoring to scale brand best practices: Chira shares how L’Oreal makes more effective content at scale with data.
“We can’t be just guessing what works and doesn’t work, the speed and the volume of which we needed to create content now. We needed a tool.”
Chira Schaad, L’Oreal
Start using AI-driven data to increase your marketing performance.
